Snapchat introduces new interventions for mental health
Snapchat’s empowering original new docuseries, Mind Yourself, premiered Saturday, February 15. Mind Yourself gives an honest look at mental health — raising awareness and providing resources to Snap’s young community that is hard to reach on other platforms (in the U.S., Snapchat reaches 90% of all 13–24 year-olds — that’s more than Facebook, Instagram, and Messenger combined — and 75% of all 13–34 year-olds).
Each episode paints an honest and intimate portrait of a young person suffering or recovering from a mental health issue. From OCD and body dysmorphia through depression and PTSD, the series gives a human face — and hope — to young people facing similar issues.
Alex Leibow (Development Manager, Snap Originals) said, “Snap is committed to the emotional and social well-being of our community, and creating content that reflects Snapchatters’ diverse voices, experiences and passions. According to the World Health Organization, one in four people are affected by mental health conditions, yet many stigmas remain. Our new Snap original Mind Yourself is an important piece of work to pull back the curtain on mental health issues in an effort to clear up some of those misconceptions, by showing our audience authentic and intimate stories about people just like them who are working through mental health issues.”
According to the World Health Organization, one in four people are affected by mental health conditions. This powerful series, produced by Barcroft Studios, will also feature swipe-ups that provide viewers instant access to a range of mental health resources and information, including local services, which reflects Snap’s consistent dedication to the well-being of their community.
In addition, Snap recently announced a new feature, Here For You, that will provide in-app support to Snapchatters who may be experiencing a mental health or emotional crisis, or who may be curious to learn more about these issues and how they can help friends who are dealing with them.