Smithworks® and Blake Shelton Launch a New Ready-To-Drink American-Brewed Hard Seltzer Lemonade
You’re hearing it here first: country music artist and member of the Smithworks family, Blake Shelton is joining the hard seltzer craze with the launch of Smithworks® Hard Seltzer Lemonade.
Renowned for their award-winning vodka, Smithworks and Shelton will launch four mouth-watering lemonade flavors as the perfect summertime refreshment for all casual occasions — Classic Lemon, Ripe Strawberry, Southern Peach Tea and Crisp Lime — just in time for warmer weather months.
Whether you’re at a socially distanced backyard BBQ, enjoying a day at the lake or need a convenient drink solution for a casual hang out with close friends — Smithworks Hard Seltzer Lemonade brings the summer taste of America’s Heartland to life all year round for any casual daytime drinking occasion.
“Made with pride and rooted in values of the Heartland, Smithworks and I want to celebrate with new drinks and old friends,” said Blake Shelton. “Our new Smithworks hard seltzers taste like liquid sunshine. Infused with the flavors of crisp and refreshing lemonade, it’s the perfect way to kick back and cool off this summer.”
With the launch, the brand released a fun 30-second “Here’s To Here” video featuring Blake Shelton drinking and enjoying Smithworks Hard Seltzer Lemonade with close friends and family on an ideal summer day in the Heartland. In the video, Blake notes “here’s to summer days and something cold in your hand” and ends with “here’s to traditions and starting new ones with Smithworks.”