Saks Fifth Avenue Reveals Details Of Holiday Window Concept Inspired By Disney’s “Frozen 2”
Saks Fifth Avenue has revealed additional details of their holiday collaboration with Disney. The two brands will come together to delight shoppers this holiday season with dazzling “Frozen 2”-inspired windows, exclusive product and a one-of-a-kind in-store experience.
“The holiday season is an important moment for Saks and gives us an opportunity to stretch our imagination,” said Marc Metrick, President of Saks Fifth Avenue. “Each year we look for ways to entertain our customers and connect on an emotional level through meaningful experiences. Our collaboration with Disney is the perfect way to capture the joy of this time of year and we look forward to bringing this one-of-a-kind concept to all stores across the country and our digital platforms.”
Saks will debut its holiday windows on Monday, November 25 and continue its long-standing tradition of holding a spectacular holiday show in the middle of Fifth Avenue.
The epic unveiling event will include a musical performance by Idina Menzel (voice of Elsa) of a song from the “Frozen 2” Original Motion Picture Soundtrack, along with a song from her upcoming holiday album, “Christmas: A Season of Love.” The production will also include a 10-story-tall theatrical light show and entertainment from a 50-person choir, along with a flurry of Disney entertainers. The event will be livestreamed on Saks.com/Holiday and Disney.com.