Potato Head Family Unveils Desa Potato Head | Bali’s First Creative Village
December 2019 will see the soft opening of Bali’s first creative village, Desa Potato Head. Conceived as a multidimensional experience which transcends hospitality, it’s a place where music, art, design, food, wellness and sustainability will collide, offering a new type of holistic experience for both the local community and guests alike.
“At Desa Potato Head we’re not trying to change the industry, we want to create an entirely new model for it. If we bring people together for good times, but offer them the unexpected, it will open their minds in new ways,” says Potato Head founder Ronald Akili.
The Desa (‘desa’ means ‘village’ in Indonesian) already includes Katamama and the brand’s landmark Beach Club. The final element of Akili’s decade-spanning project is the Creative Centre, designed in partnership with Rem Koolhaas-founded OMA and led by Managing Partner — Architect David Gianotten.
The Creative Centre will include 168 guest rooms — Potato Head Studios — as well as a farm-to-table restaurant, numerous bars, a multi-functional gallery, an environmentally driven kids club, several rooftop activation areas, an amphitheater, a beachfront pool with daybeds, a music recording studio, a permanent home for dance music’s Wild Life Archive, and next door, a high-fidelity, subterranean discotheque designed in partnership with DJ Harvey.
Potato Head will unveil each of the aforementioned spaces throughout early 2020 while continuing to roll out and add to their already extensive programming: beach workouts developed by Ocho System, various forms of sound healing, long-table dinners, sustainability workshops, sunset performances and acoustically focused music events.
The soft launch will shine a light on Potato Head’s global and local collaborators. Each studio features furniture and amenities made from recycled plastics and planet-friendly materials conceptualised by celebrated British designers Max Lamb and Faye Toogood, whose work is brought to life by Balinese artisans using indigenous materials and techniques as well as Potato Head’s own Sustainism Lab, an R&D team dedicated to finding circular solutions.
Focused on community and inclusivity, Potato Head aims to use creativity as a medium for encouraging positive change in the world. Operating under the motto of Good Times, Do Good, they implement this philosophy not only in the spaces, but throughout the entire guest experience. Anyone checking into Potato Head Studios or Katamama will receive a zero-waste kit, which includes a water bottle, RPET tote bag, bamboo straws and other essentials, as well as refillable amenities like sunscreen, after-sun care and insect repellent.