Low-Cal Organic Hydration Beverage HALO Sport Launches

Recently, HALO Sport launched, a premium, certified organic hydration beverage carving a completely new category within the beverage space. HALO no longer requires the difficult choice between taste, nutritional benefit, and calories.

Released online last week — soon to launch in select New York and Miami retailers and fitness studios — HALO features more electrolytes and flavor than enhanced waters; fewer calories and sugar than average performance drinks and coconut waters; and 100% organic ingredients compared to other sports drinks. Available in ‘Original Lemon and ‘Pink Grapefruit’ with only 10 calories and 2g of all-natural sugar, HALO results in a refreshing, efficient hydration for the everyday wellness warrior, not just professional athletes.

HALO is founded by two former JP Morgan colleagues who left Wall Street to pursue two opposite industries — wellness site Charlotte’s Bookcreator, Robin Shobin and BULLDOG Gin founder, Anshuman Vohra. The two noticed a void in the industry and combined their respective expertise to create the new product.

Tony Bowles is one of the youngest sought out journalists in the media world. He focuses on lifestyle, travel, entertainment, food and more! Based out of NYC.

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