Kate Spade New York Celebrates Mother’s Day with Rob Gronkowski, Leslie Odom Jr., Stephen “tWitch” Boss, and Rickie Fowler

Kate Spade New York announces today the launch of a Mother’s Day content series in partnership with football star Rob Gronkowski, golfer Rickie Fowler, singer/actor Leslie Odom Jr., and TV Host and Professional Dancer Stephen “tWitch” Boss.

The series will live under the brand’s 2021 Mother’s Day “I Picked This for You” gift guide theme, which celebrates the feeling of knowing you picked out just the right thing for just the right person, and the emotional experience of giving the perfect gift. “Mother’s Day is a chance to spoil (Mom) in traditional ways of gift-giving,” says Leslie Odom Jr. when speaking of his wife and mother of two. “She loves Kate Spade, so we’re going straight to the source to bring a smile to her face today.

The videos, which focus on this feeling of joy, showcase Gronk as a proud son while he selects his favorite Kate Spade gifts for “Momma Gronk.” Rickie Fowler browses through an assortment of gifts for his mother and mother-in-law. Leslie Odom Jr. thoughtfully wraps gifts with daughter, Lucy, before they unveil their selections in an early Mother’s Day celebration. Stephen Boss, together with his son and daughter, surprise his wife with an array of Kate Spade gifts to make her Mother’s Day extra special.

Since its launch in 1993, Kate Spade New York has stood for optimism, joy and self-expression, and the brand’s curated Mother’s Day “I Picked This for You” gift guide selection embodies just that.

Each bright and cheerful piece features a combination of florals, vibrant spring hues and signature Kate Spade New York details throughout. The selection includes a range of Kate Spade’s iconic handbags, as well as a wallet, a phone case, a watch strap, sparkly jewelry and more.

“Mother’s Day is in the bag, and shopping this year was so easy. I love my mom, and she will love what I picked out,” says Rob Gronkowski. “Shout out to everyone’s moms, we are blessed to have them! Love you, Mom! Happy Mother’s Day — enjoy your day.”

“Kate Spade’s Mother’s Day gift guide has a great selection and plenty of options to choose from for everyone in the family. The best part is we didn’t have to wrap!” says Rickie Fowler of the experience.

“Moms are superheroes, and when you want to get a little something for your mom or significant other for Mother’s Day, get to Kate Spade,” shared Stephen Boss. “There’s so much to choose from, and it’s a guaranteed win.” Stephen Boss and family The “I Picked This for You” series and complete Mother’s Day gift guide launches April 14, across Kate Spade’s website and social media.