Inside The LUAR Spring/Summer 2019 Runway Show
On Wednesday, September 12, Raul Lopez presented the LUAR Spring/Summer 2019 Runway Show at the Old National Bank on 415 Broadway in New York City. Featuring over thirty white looks, the Spring/Summer 2019 Collection titled El Infinitum Purgatorio is about purgatory and rebirth, as well as blurring the lines as to what is real versus what is fake.
For the look book, the designer has partnered with Facetune2, the next generation of Facetune and commissioned artist Fletcher Nightwine to create a set of imagery that breaks preconceived standards of beauty: exaggerated shoulders, shrunken accessories, elongated hems — creating a heightened sense of reality.
The imagery plays with the understanding of Facetune being a widely used app and advances the conversation around “perfect” body standards, reflecting back to that fact that audiences are inevitably trained to know these are not real.
Following the show until September 30th, LUAR will present a showroom as well as a pop-up retail concept introducing exclusive items. This direct to consumer experience takes place while the 1984 documentary Living Los Sures film by Diego Echeverria plays in the background.
Los Sures was considered the worst ghetto in the late 70s and early 80s, now the site of a battle between local identity and luxury lifestyle — a key theme in Raul’s Spring / Summer 2019 collection. Presented by Vibes Studios, the LUAR showroom and store is part of an ongoing creational effort presented by Vibes as part of the ON CANAL Project.