Give a Gift That Gives Back This Holiday Season with BACARDÍ Straw Vinyl on Giving Tuesday
Just in time for the holiday season, BACARDÍ Rum and the Lonely Whale Foundation have created the perfect gift that gives back with a limited-edition upcycled vinyl record made from single use plastic straws. Available for purchase on Giving Tuesday (December 3rd), the limited-edition Straw Vinyl records made from donated plastic straws are sure to make the perfect gift for your eco-conscious friends and family.
First announced in September, BACARDÍ once again teamed up with Lonely Whale to rid the environment of single use plastics and prove the #TheFutureDoesntSuck — this time with the Straw Vinyl Program. An initiative that provides consumers with an alternative to throwing away their single use plastics, the Straw Vinyl Program repurposes donated straws and upcycles them into music — creating the first-ever straw vinyl — transforming something that sucks into something that slaps.
Over the past month, BACARDÍ has been collecting single use plastic straws at participating bars in cities across the country and now, thanks to environmentally conscious bar patrons, those plastic straws have been transformed into Straw Vinyl records that feature the hit track ‘Make it Hot’ by Major Lazer and Anitta.
With each purchase of an upcycled vinyl record — available for $50 exclusively on LonelyWhale.com — not only will 100% of the proceeds go directly to the Lonely Whale Foundation, but you’ll also prevent 600 single-use plastic straws from polluting our oceans and support a future that doesn’t suck!
There is no better gift to give this holiday season than one that helps save our planet.