Four Seasons Launches First Pop Down In Toronto

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Earlier this month, Four Seasons launched the Four Seasons Pop Down. It’s a program that brings the best of Four Seasons to life — key Four Seasons people from around the world, including top chefs, mixologists, artistic directors and the like — together for one-night-only events. These are held off property in unexpected locations. With all eyes on Toronto during the city’s annual film festival, Four Seasons Hotels and Resorts staged a surprise four-day experience highlighted by a one-night only celebration of artistry and imagination in the heart of the city.

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At launch, Four Seasons took over an industrial space in downtown Toronto. The florist Jeff Leatham (the artistic director of the George V and the Beverly Wilshire) created a pretty stunning floral experience outside of the event space.

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Inside, six different Four Seasons stars (such as Vito Mollica, a Michelin-starred chef from Florence and Milan, and Mica Rousseau, Mexico’s Best Bartender, 2016, of Four Seasons Mexico City) created food, pastries, cocktails and the like for guests. It was a way to experience the best of Four Seasons in a single night, off property. Four Seasons founder Isadore Sharp was on hand, along with a mix of film industry folk and influencers.

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Four Seasons Pop Downs are designed to be unexpected, so they’re not disclosing the next destination at present. This is a campaign that will continue, however.

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Tony Bowles is one of the youngest sought out journalists in the media world. He focuses on lifestyle, travel, entertainment, food and more! Based out of NYC.

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