Last week, iconic New Zealand brand BLUNT packed the house in SoHo at O.N.S. Clothing to celebrate the first installment of BLUNT SOCIAL — an event series that will pop-up throughout the globe in partnership with retailers. To celebrate the official launch, light bites and holiday-inspired cocktails were served while DJ Prince dropped beats throughout the evening.
For their first ever social event, BLUNT has chosen to spotlight local talent at Parsons School of Design to create a one-of-a-kind design installment showcasing the umbrellas within the retail store.
Spearheading the installment is Nathalie Mansueti, an Artist, Designer, and third year Master of Architecture candidate at Parsons School of Design along with the help of Nick Tafel, a teaching assistant, research assistant and Master of Architecture candidate at The New School, Parsons School of Design.
BLUNT Umbrellas is known for its design-led ethos and collaborates selectively with artists and brands to create unique umbrellas and thoughtful design experiences. As both O.N.S. and BLUNT believe strongly in advancing global connections, this exciting New York City retail partnership and new global event series signifies BLUNT’s mission to introducing umbrellas built to last to audiences around the world.