APL Supports The Breast Cancer Research Foundation Program With Exclusive Sneaker
For 2017, the Limited Edition TechLoom Phantom Black/Soft Pink/White features a distinctive upper that offers 4-way stretch to keep your feet comfortable, while the 3D grid pattern provides support where you need it. A neoprene tongue with integrated collar delivers exceptional fit and all-day comfort in a sleek low-cut silhouette.
Cushioning is provided by the proprietary Athletic Propulsion Labs Propelium® midsole/outsole for extreme comfort and clean looks. Special detailing includes Soft Pink accents and a shoe interior with the BCA ribbon printed on the insole. The stunning heel pull-tab is specially constructed using a Soft Pink satin material to mimic the Breast Cancer Awareness Ribbon — all in support of Breast Cancer Awareness Month.
APL will donate 20% of the $165 price from each shoe sold to Women’s Cancer Research Fund, a Breast Cancer Research Foundation Program (BCRF).
“Being able to make the BCA TechLoom Phantom for men and women is really special to Ryan and me, our grandmother passed away after her courageous battle with breast cancer. While we are proud of every product we make, the BCA products hold a special place in our heart as they were created to honor her and her fight with this terrible disease. Having the ability to raise awareness and money for breast cancer research through our products is something that Ryan and I feel very fortunate to be able to do and we couldn’t ask for a better partner.” -Adam Goldston, Co-Founder of Athletic Propulsion Labs.